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Domestic media about the new Teta Violeta detergent


We publish the complete text of domestic media about the new Teta Violeta detergents, which are completely adjusted for the EU market.
Teta Violeta detergent is also excellent for EU buyers.
New domestic product and new employment in the Violeta Group
SARAJEVO, Friday, 6th February 2015 for the best known BH brand the new business year has started with the premiere of a new dish detergent. This regional leader expanded its product line of hygiene products with this detergent under the already well known brand Teta Violeta.

"5 consultant companies and altogether about 65 professionals participated in this project, which lasted almost three years; more than 50 lab tests have been made."

Teta Violeta detergents were presented in big discounters in the EU, especially in Slovenia, Croatia and Hungary, where sales agreements already have been signed, so that these new products will join the other Violeta products on the shelves of these export markets.
"Months of research in our and in independent labs in Germany preceded the production, seeking for the best formula, which makes this product different from other detergents on the market", said Petar Ćorluka, president of the board of directors, and added:

"We have paid special attention to the design, attempting to fit this premium quality product in to an equally attractive package. According to the first reactions of our users, it seems that this purpose was a complete success, which makes us extremely happy."
Market researches made in the test phase with a sample of 800 people among users in Sarajevo, Banja Luka, Mostar and Tuzla show that the detergent suits the highest market standards. In the total statistics of this research 92% of users said that the new Violeta product is of extraordinary quality and that they would choose to buy it because of a good value-money ratio, while 90% think that the detergent carries its main role - dissolve and remove fat - perfectly out. 87% of users affirm that the smell of the product is pleasant.

The fact that after the dish detergents, which are already in sale in BH shops and discounters in three different scents, soon related products, as liquid laundry detergents and fabric softeners, will follow, tells that this will be an active year for Violeta.

"92% of users said that Teta Violeta is of extraordinary quality, 90% thinks that it perfectly dissolves fat, 87% affirm that the scent is pleasant"
According to the increase of the production volume and assortment the Violeta Group has expanded its production capacities by building a modern factory for the production of liquid laundry detergents and fabric softeners. This project opened 35 new jobs and new jobs in the production are multiply worth because they generate up to 15 new jobs in the production-sale chain.